Virgin Trains has launched a tailored uniform for every gender, size and shape across both the east and west coast routes after a two-year project led by designers Wayne Hmingway MBE and Gerardine Hemingway MBE.
To create the new, stylish "body-neutral" range, Virgin Trains involved its frontline staff as part of the re-design to get their expert opinion, from an extensive employee-wide survey on their favourite designs, to trialling initial versions on the job.
The Virgin Trains uniform offers up to six combinations (six for women and four for men) on the west coast route, and up to ten combinations (ten for women and five for men) on the east coast route.
When Virgin Trains decided to introduce a new body-neutral uniform for their staff, it wasn’t just the humans they were thinking of. Proving it fits all sizes, a new uniform has been created for dedicated train fan, Jake the Dog.
Over nine years, Jake has been a regular sight at Virgin Trains stations and has become part of the Virgin Trains family; joining the station staff and delighting customers to welcome trains into the platform with lots of lively wags and barks.
As a reward for his devoted service, aside from his favourite doggy snacks, the design team set out to make Jake his own bespoke dog-friendly uniform, carefully measuring him from furry head to trainspotting tail to create a fetching look that would suit his unique personality and shape.
