In this issue
Business news
National Rail Passenger Survey finds Virgin Trains customer satisfaction to be higher than country average
Update on Easter Engineering
​Virgin Trains customers can now book travel assistance with Amazon Alexa
Virgin Trains to hold West Coast Stakeholder Conference in Birmingham on 25 April
Virgin Trains introduces JAM card for customers with communications barriers
Virgin Trains offers tickets for a tenner on London to Birmingham route
Virgin Trains awarded Social Mobility Employer status
CRP Corner
New Accreditation Scheme for Community Rail Partnerships launched
Crewe to Manchester CRP
Heart of England CRP
Virgin Trains awarded Social Mobility Employer status

Virgin Trains has become the first train operating company to be named an accredited Social Mobility Employer, as part of a nation-wide drive to improve social mobility in the UK.

 

The train operator has signed up to the Social Mobility Pledge, which encourages businesses to play a role in tackling social mobility by providing training and employment opportunities to local people from disadvantaged communities.

 

The Social Mobility Pledge commits employers and businesses to play their part in ensuring that everyone has the opportunity to reach their full potential – irrespective of background. In its 2017 ‘State of Social Mobility in Britain’ report, the Sutton Trust found that the UK ranks near the bottom for income mobility across OECD nations.

 

The campaign was launched in Parliament in March 2018 by former Secretary of State for Education, Justine Greening MP and now covers more than 1.8 million employees. It is a commitment from businesses large and small across Britain to become a Social Mobility Pledge accredited employer, by taking three simple steps:

 

1. Partnership - with schools or colleges to provide coaching through quality careers advice, enrichment experience and/ or mentoring to people from disadvantaged backgrounds or circumstances.

 

2. Access - providing structured work experience and/or apprenticeship opportunities to people from disadvantaged backgrounds or circumstances

 

3. Recruitment - adopting open employee recruitment practices which promote a level playing field for people from disadvantaged backgrounds or circumstances, such as name blind recruitment or contextual recruitment.

 

The pledge is backed by major employers such as BT, Aviva, Adidas, ITV, True Potential, KPMG and others.

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